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12-Point Copywriting Checklist For High ROI Sales Copy

12-Point Copywriting Checklist For High ROI Sales Copy

You put your hands on the keyboard and you're about to write... But nothing happens. 😱 It's that pesky writer's block! Unfortunately, it delays projects, pushes back other tasks, and…

Continue Reading 12-Point Copywriting Checklist For High ROI Sales Copy
11 Silly-Effective Email Copywriting Templates to Swipe

11 Silly-Effective Email Copywriting Templates to Swipe

Email has come a long way. It was invented back in 1971 by Ray Tomlinson. That was 49 years ago. Today, it's used to acquire customers, drive massive sales, and…

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6 LinkedIn Copywriting and Marketing Strategies That Move The Needle
LinkedIn marketing strategies

6 LinkedIn Copywriting and Marketing Strategies That Move The Needle

92% of B2B marketers use LinkedIn as their primary social media channel for marketing. Source: FoundationIt make sense, too. LinkedIn is a giant community of professionals in all industries. It's…

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8+ Ecommerce Copywriting Tips That Increase Conversions by 83.4%

8+ Ecommerce Copywriting Tips That Increase Conversions by 83.4%

Wondering how to increase conversion rates for your e-commerce store? You're in the right place. I'm going to show you how to raise your conversion rate with some straightforward e-commerce…

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How to Write a Webinar Script That Drives Sales Quickly

How to Write a Webinar Script That Drives Sales Quickly

I am leading a webinar on content writing with Spark Niagara soon, so I thought I'd create an article on webinar script writing. After all, you don't want to wing…

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Don’t Write Anything Until You Know These 10 Website Copywriting Best Practices

Don’t Write Anything Until You Know These 10 Website Copywriting Best Practices

You've built a fancy website that would give any firm a run for their money. Great. Now what? Time to write the copy! Website copywriting is one of the most…

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15 Savvy Content Writing Tips From a Professional Content Writer

15 Savvy Content Writing Tips From a Professional Content Writer

4.7 million people blog on a regular basis. Thinking about becoming one? Great. But you need to know a few things before you start, kid. Content writing is one of…

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The Foolproof Case Copywriting Tutorial Every Marketer Needs to Read

The Foolproof Case Copywriting Tutorial Every Marketer Needs to Read

A study performed by B2B Marketing concluded that 66% of marketers found case studies to the most effective piece of content. Why is this so? For starters, case studies are…

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Tone of Voice Copywriting – How to Define Your Brand’s Tone and Why It’s Important

Tone of Voice Copywriting – How to Define Your Brand’s Tone and Why It’s Important

Tone is how you say something. Voice is your personality. The tone of a piece of content will change like the wind. However, voice remains consistent no matter what. It's…

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12 Copywriting Psychology Elements Every Writer Needs to Know

12 Copywriting Psychology Elements Every Writer Needs to Know

Copywriting is an art. When you're writing copy, think of yourself like Picasso or Leonardo Da Vinci. However, there's another side of the coin: psychology. Copywriting has many psychological components…

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