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Attention Writers and Marketers

Master Copywriting in 30 Days or Less Even If You’ve Never Written Copy Before in Your Life For Only $97.

PLUS: Get free coaching from me to accelerate your skills, unlike any other course.


🔒 This is a secure 128-bit SSL encrypted payment.

Watch this video to 10x your copywriting skills fast!

What's Included

Everything to take your copywriting skills and confidence to the next level. Finally.

An In-Depth Copywriting Course

10+ modules, 50+lessons, video training, free templates, worksheets, and exercises.  Lifetime access and updates.

Secret Processes and Advice

My step-by-step copywriting process, formulas, and strategies that I've never revealed to anyone before.

Copywriting Tutorials

Tutorials for sales letters, PPC ads, website copy, and other forms of copy to make writing them easy-peasy. 

Scale Your Business and Income

You're going to master skills that can be used to drive more revenue for an existing business or sold as lucrative services.

Coaching and Mentorship

Free coaching, feedback, and brainstorming to 10x your writing skills and learn my personal secrets. No other course has this.

Bulletproof Research System

Become an expert on any industry, write more confidently, and leave writer's block in the dust!

Ready to Skyrocket your copywriting skills?

Finally have the confidence that you can write sales copy that drives growth.

Writing sales copy that converts is tough. Businesses often publish boring and vague sales copy that creates crickets. That also means no new customers, low conversion rates, and wasted budget … again and again.

Copywriting is a powerful skill that can transform business results. However, it isn’t easy. Otherwise everyone would be a million-dollar writer.

You need to know the correct strategies … processes … templates … formulas … systems. You need to practice. You need to learn from the best. You need a mentor that can compress years of knowledge to weeks or less.

Welcome to Sell Like Hell.

I developed this step-by-step online course by summarizing my 8+ years of full-time copywriting experience into an easy-to-follow program.

It is going to teach you how to effortlessly write high-converting sales, give you templates and formulas that save you from spinning your wheels, and most importantly: unlimited sales copy critique and mentorship in your copywriting journey.

Need critique? I got you.

Need help with a client? I got you.

Want to brainstorm ideas for your next big campaign? I got you.

This course for anyone that has a burning desire to learn copywriting.

I mean, who doesn’t want to learn a high-income skill that can help them be their own boss or advance their career?

Or maybe you want to use copywriting to scale your business, generate revenue, and skyrocket conversions to the moon.

Tired of Writing Crummy Copy?

And constantly throwing what you’ve written in the trash can?

You’ve tried writing sales copy.

You didn’t like it. Clients or colleagues didn’t like it. 

After many crumpled up pieces of paper and deleted Word Docs later, you still haven’t improved.

There’s not much in your portfolio to show prospects. You can’t confidently put copywriting on your resume.

Heck, this probably isn’t your first time looking for a copywriting course, is it? You’ve been researching your options and looking for the one.

…The one that will finally 10x your writing skills like a light switch.

If that’s what you want, you’re in luck.

Sell Like Hell will increase your copywriting skills beyond your wildest dreams with free critique and mentorship from yours truly.

But, you’re probably thinking, “Who are you and how are you qualified to teach this course?” You’re right. Let me explain.

Meet Your Instructor

My name is Carmine Mastropierro. I’ve written for Neil Patel, GoDaddy, Forbes, and tons of other huge businesses.

I have my own office, a small remote team, and generate six figures working for myself and being my own boss.

I’ve also generated my clients up to $100k in monthly recurring revenue, 300%+ in website traffic, and 100%+ inbound leads from writing. No biggie.

I am an instructor inside Dan Lok’s Copycademy where I teach SEO copywriting as well. 

You can have peace of mind knowing Sell Like Hell’s content and the mentoring you receive is from someone that walks the walk.

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Don't Take My Word For It

"The work we've done together will translate into tens of millions of dollars."

Believe it or not, I wasn't always a copywriting wizard

I was a struggling writer and entrepreneur just like you…

Here’s the thing (believe it or not)… I didn’t come out of the womb as a copywriter with a pen. Although that would be a great story to tell!

Instead, it went a little like this.

I was always a good writer as a kid. Everyone told me they liked my writing and I enjoyed it. I never thought of being a professional writer though.

But, I’d be lying if I didn’t say I loved business and entrepreneurship. I was that kid hustling candies, selling trading cards, and opening up lemonade stands before I could do algebra.

Around 14 I had a mind-blowing discovery … you can make MONEY on the internet!

I started eating up everything about internet marketing, business, and eventually that meant copywriting. It wasn’t until the end of high school when I began launching profitable internet companies.

I’ll be honest, a bunch of them failed and fizzled out. Looking back at it, they all had one thing in common. Bad sales copy.

I didn’t start seriously freelance copywriting and working with big names until I was 18 or 19. That was 8-9 years ago.

I learned from the best. I got mercilessly trained and things started to click. Next I know the revenue for my marketing agency is going up, and up, and up–perfectly correlated with my copywriting skills.

I turned my newbie little business into a six-figure machine that’s allowed me to work with big names like Dan Lok and Neil Patel.

Oh, I’ve also written sales copy that’s generated my clients six figures in monthly recurring revenue. Yeah, over one million dollars per year.

My exact skills, processes, and templates are inside of Sell Like Hell waiting for you.

Here are all of the game-changing benefits you’ll gain after enrolling in this course.

Simple but deadly-effective writing processes

That’ll help you write better copy in less time.

Say goodbye to writer’s block and staring at a blank screen wanting to pull your hair out. That’s a thing of the past. You see, most writers take way too long on projects, miss deadlines, and feel disorganized because they are exactly: disorganized!

No wonder they get headaches and have trouble writing sales letters, advertisements, and other sales copy. I’ve spent years refining a bulletproof copywriting process that any dummy can take and replicate if followed.

It’s a step-by-step process included in the course that you can apply to anything. And, I mean ANYTHING.

…Sales letters.

…Blog posts.

..Facebook ads.


You name it. Simply apply it and you will end up with high-converting sales copy that gets readers to engage and clients drooling for more.

One of the most frustrating parts of copywriting is not knowing what to write or how to structure it.

We’ve all been there … staring at a blank white screen waiting for an idea to pop up while the clock ticks and deadlines shorten.

Say goodbye to that. Use my universal copywriting formula (and all of the other templates you get) to save immense amounts of time writing.

You have to work smarter, not harder as well.

That means using the right tools at your disposal to speed up writing, editing, the whole shebang. I’ve spent years tinkering with tools … paying subscriptions … going through free trials.

Naturally I have found the best tools that are absolutely game-changing when it comes to copywriting. You’re out to lunch if you don’t use them.

They help you edit. They improve search engine optimization. They give you endless topic ideas.

Because frankly, writing effective sales copy shouldn’t be migraine-inducing or extremely difficult.

The right tools and apps will greatly speed up how fast you write and improve its performance once it’s published.

I’ve noticed a common pattern among my students, however…

They get massively confused when and how to use copywriting strategies.

There’s dozens of techniques that go into copy. Actually, no. Make that hundreds. I’m sure you’ve already come across many different techniques and ideas when it comes to copywriting.

“How do I learn all of these?”

“How do I apply them?”

“How do I know when to use the right one?”

Don’t worry if you ask yourself these questions. I designed this course to teach you the most bang-for-your-buck copywriting strategies that move the needle and generate sales.

You’re also going to learn from real-life examples so you can see every technique in action. I provide templates and formulas that make writing effective copy easy and simple. 

Exercises that will put you through copywriting bootcamp

You won’t get better without writing!

You want to become an effective copywriter, right?


You’ll greatly benefit from the exercises at the end of each lesson that involves you writing sales copy and sending it to me for critique.

You’re gonna sweat. You’re gonna grunt. You’re gonna cry. (Okay, hopefully not that!) But damn I’d be lying if I said it isn’t going to 10x your writing skills and make you into a totally new writer.

This will help you learn how to apply each lesson’s information. After all, you only learn by doing. The insights I give you afterward will also help sharpen your skills as you learn what you did right and wrong.

No more spinning your wheels, guessing, and not knowing if you’re truly improving. 

You can then use these pieces of sales copy to pitch clients and keep them in your portfolio to generate future business opportunities.

Many of my students have gone on to leverage the mock copy they write to get paying clients and fast-track their success.

Most importantly, I take the time to review everyone’s homework (the exercises you complete) and lend honest feedback.

Research every audience, product, and industry like a pro

If you’re stuck, it’s probably because you suck at research.

One of the most important, yet underrated, parts of copywriting is initial research. This is where so many copywriters fail. They don’t properly research the client, its product, and the customer base.

The end result is lackluster copy that doesn’t move the needle and creates an irritated client. 

Sell Like Hell includes my proprietary step-by-step formula for becoming an expert on any product, industry, or customer group in the shortest amount of time possible.

This empowers you to write copy that strikes the hearts of readers, communicates the best information about a product, and ultimately drives more sales.

Over time Sell Like Hell will help you develop an insanely strong copywriter mindset. You’ll come up with ideas faster than lighting … sales copy will flow naturally … your workflow will transform.

I’ve had students that literally end up writing copy better than me…

And one of the biggest sticking points I see time and time again is the failure to properly research their client projects.

Do you want to grow you and your client’s businesses faster?

Then don’t underestimate this step.

Master a high-income skill and set yourself up for a bright future

Copywriting is in extreme demand and high-paying.

Want to break into copywriting?

Ever consider working in an agency or starting your own copywriting business?

Cool. I run a six-figure copywriting agency, have my own office, and have complete control over my freedom.

Here’s how my days usually go and yours can too:

  • I wake up excited to work on projects and a business that I love.
  • I make incredible income with minimal hours and effort.
  • I can take breaks whenever I want.
  • I work from my office, home, coffee shops, or the beach.
  • I have no boss breathing down my neck or colleagues that bring me down.
  • I can spend time with friends and family at the snap of a finger.

And that’s just scratching the surface.

When you master a high-income skill like copywriting, it bulletproofs your future.

You can easily get a job at an agency as a copywriter to secure a lucrative and fun career.

Or, you can freelance and make a living working for yourself.

Learn the thing nobody talks about: technical aspects of copywriting

Stand out from the crowd and finally understand if your copywriting is doing something.

Do you know how to measure your sales copy to ensure that it’s actually generating profits?

Do you know what the most important key performance indicators are?

Do you know how to set up analytics, tracking, and wireframe sales copy?

That’s fine. Because I teach you how to do all of these things and more inside the course. You see, too many courses and writers only focus on the writing portion and kick their feet up.

Their job is done, right? Nope! Not so fast. Once sales copy is published, don’t make the mistake 99% of people do by not measuring and analyzing it properly.

I will teach you step-by-step how to wireframe copy before it goes live (which also impresses clients and lets you raise your rates), set up analytics to know every nook and cranny of campaigns, and more.

Why is all of this important?

It helps you impress clients and drop their jaws. They will be amazed by what you can do and be willing to pay more. You can clearly track the results you generate for clients, report that, and secure them for the long term.

On the flipside, if you’re using copywriting to grow your own business (and you should), you’ll have the knowledge to properly measure it.

What makes Sell Like Hell different?

I’m not here to repeat what you already know … what’s predictable … or what you expect.

You will be learning techniques and theory that I’ve personally developed, tested, and used to be a successful copywriter.

This means you’re gaining knowledge that you can’t find anywhere else.

You also gain 24/7 access to me as a mentor unlike any course on the market. You’re free to email me any time for help or schedule Zoom calls.


Module 1 - Copywriting Process

Learn how to write high-converting sales copy without pesky writer’s block and headaches.

✅ My secret step-by-step process

✅ Overcoming (Dun, dun, dun…) writer’s block

✅ Copywriting tools

✅ Copywriting checklist

✅ Copywriting exercises

✅ A universal copywriting formula


Module 2 - Deadly Strategies

Strategies you can use every day to instantly boost sales copy performance. 

✅ Fundamental techniques

✅ AIDA formula

✅ FOMO copywriting

✅ PAS formula

✅ Conversion copywriting

✅ Writing unique value propositions

✅ How to write like you speak

Module 3 - Epic Headlines

Hook people in with these headline templates and methods.

✅ How to write epic headlines

✅ 25 types of headlines


Module 4 - Layout

Structure copy so people flow from start to finsh and convert more.

✅ Proper layout and structure

✅ Effective use of images

✅ Wireframing

Module 5 - Copy Psychology

Get into the head’s of your customers to write copy that resonates with them. 

✅ How to research your audience like a pro

✅ What makes customer tick

✅ Creating deep emotional connections

✅ Storytelling like a pro

✅ The art of persuasion






Module 6 - Copywriting Tutorials

Step-by-step tutorials for writing every type of sales copy you’ll use or write for clients.

✅ 7-figure sales letters

✅ Effective email newsletters

✅ High-performance PPC ads

✅ Advertorials

✅ Brochures

✅ Attention-grabbing slogans

✅ Perfect website copy

✅ Newsworthy press releases

✅ Production descriptions that sell like crazy

✅ Blogging like Neil Patel

Module 7 - Editing to Perfection

A bulletproof editing process to polish off your projects with confidence.

✅ Copyediting checklist

✅ Proofreading like a pro


Module 8 - Analytics and Data

Learn how to measure your sales copy and test against controls to find higher converting versions.

✅ Setting KPIs for projects

✅ Measurement tools and processes

✅ How to conduct tests and experiments

Let's recap what you get

Main Course

10 modules, 50+lessons, video training, free templates, worksheets, and exercises that hold your hand through researching audiences, products, marketing, writing extremely effective copy, and so much more.

Regular price: $2,997

Your price: $497

Free Mentorship

FREE email and Zoom mentoring and one-on-one help and critique from me to help you succeed. Ask me any questions about writing good copy, researching projects, tacking client projects, and more.

Regular price: $200/hour

Your price: FREE

My Templates

Proven high-conversion strategies, templates, formulas, and real-life examples to learn more. These are my personal templates I’ve never shared.

Regular price: $2,000

Your price: FREE

Secret Processes

Step-by-step tutorial for researching any product, audience, and client like a pro to write deadly sales copy in the shortest amount of time. 

Regular price: $1,000

Your price: FREE


Get These Bonuses!

Free Copy Mentoring

I normally charge my copywriting mentoring students $200/hour.

You? Nothing. If you enroll in Sell Like Hell, you gain free access to unlimited sales copy critique, help, and mentorship through your journey as a copywriter. 

My Personal Rolodex

You probably have heard the sayings..

“If you want to fast, go alone. If you want to go far, go together.”

“You need to play long-term games with long-term people.”

Having the right connections can be the difference between making six-figures or not.

That’s why, when possible, I introduce my students to potential leads, clients, and partners that can give them work or help them in other ways.

You gain access to the network I’ve spent nearly a decade building so you don’t have to.



Lifetime Access

No, you’re not going to get secretly billed every year like other courses. What you see is what you get. This means you also gain LIFETIME access and updates.

I am continually adding my strategies, lessons, and modules meaning your investment will continue to compound over time. You get the latest tactics and systems that I find are proven to work in my own business.

Consider the potential ROI of $97. Even if it took you months or a year, you will generate many times that in freelance writing fees or business sales.

Regular price: $200/hour

Your price: FREE

Regular price: $5,000+

Your price: FREE

Regular price: $2,997

Your price: FREE

Listen to my happy students

"I've been learning copywriting from a ton of sources but whenever I came across any new things, I would get mixed up and perplexed.

Thank you for such a splendid course.

I really enjoyed your teaching because it is so straightforward and easy to understand.

I've learned copywriting from big giants such as AWAI, Dan Lok, RMCB, Ramit Sethi, and Agora but I can effortlessly say Carmine has the wisest and most precise course on copywriting.

Before enrolling in the course, I thought, "Okay, another course that's going to try to sell me a bunch of stuff" but you astounded me with your vibrant skills."
"If you are stuck with a blank page and still haven't written copy yet, then Sell Like Hell is the only course you'll ever need. Carmine will smoothly guide you through the ABC's of copywriting with ease.

By the end of the course you will not only gain techniques on how to craft compelling copy but a strategy to write campaigns that convert like hell."
"It's mindblowing how complete it is even if it's for beginners. Thanks a lot!"
"Great course! Just what I needed to get started with copywriting."
"Sell Like Hell leads you along the whole process of setting up your copywriting agency.

Everything is explained in a very comprehensible way. There are lots of useful tools and templates, and access to different resources too.

I especially enjoyed the module about how to start getting clients, as this is a crucial part of the success of the business."
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Marta Dieguez
"When it comes to starting your own business, it can be overwhelming to know where to start.

Having the course broken down into linear steps helped me stay focused and reach the goal of having a copywriting agency without being distracted.

I was able to apply his cold email tactics to land paying clients that I would have never thought I'd be talking to, and my business is setup and growing."
"Your advice helped me sign my first client last week as a full-time student."
Luka Masic
Luka Masic
"I'm getting such insane value out of this course.

I've done a few other courses and read books, but the access to your feedback has really set this one above anything else. "
"Carmine is such a generous man. I can't express how much to say thanks to him especially in crafting my own agency."
"This course will take you from the beginning to the end of starting and running a copywriting career and agency."
Onn Foh Yu
"Carmine's course inspired me to stop begging for random gigs on Upwork and actually start looking for awesome clients."
"I really appreciate your input. Purchasing your course and coaching was a great decision."

WARNING: Enrollment May Close Soon


Pick a Plan

Ready to finally take your copywriting skills and income to the next level?

✅ 10+ modules, 50+lessons, video training, free templates, worksheets, and exercises.  Lifetime access and updates.

✅ Free coaching, feedback, and brainstorming to 10x your writing skills and learn my personal secrets. No other course has this.

✅ My proprietary formulas and templates that will save you tons of time and headaches.

✅ My step-by-step copywriting process that I’ve never revealed to anyone before.

✅ Learn my secrets to writing Neil Patel level SEO blog posts.

✅ Tutorials for sales letters, PPC ads, website copy, and other forms of copy to make writing them easy-peasy. 

✅ Learn things other courses don’t teach you like measuring sales copy and setting up analytics.

✅ Checklists to write revenue-generating copy and edit it to perfection in less time than you do now.

✅ Stop feeling confused and constantly hitting writers’ block with my techniques and advice.

✅  Research any product or client to become extremely confident when writing.

One-Time Fee (Lifetime Access)

You save: $14,200+

Your price: $97


What is included in sales copy critique and mentoring?

All students receive free mentoring (worth $200/hour) and unlimited sales copy critique. You are free to email me 24/7 with questions, ideas, and projects to receive feedback and quickly skyrocket your skills. I regularly speak with students on Zoom if we need to discuss something more in-depth too.

What is your refund policy?

Every student is welcome to a 100% refund with my 30-day money-back guarantee. If you decide that you are not fit for the course after this, please send me an email and I will immediately refund you. You will also be removed from the course so another student can take the spot to learn.

How long does the course take?

The course is self-paced. This means that you could potentially complete it within a couple of weeks, a few months, or longer. It’s completely up to you. However, I highly recommend that you take the time to read every lesson, watch the videos, and—most importantly—complete the exercises. These will greatly advance your skills and give you the first-hand experience that’s 100% essential as a copywriter. Also keep in mind that you have lifetime access and updates (no annual fees, yay!) so take as long as you need to reap the benefits.

What happens after I purchase the course?

After you purchase Sell Like Hell, you will be automatically enrolled and forwarded to the course curriculum, inside Teachable (the platform I teach on). You will also be sent a confirmation email and login details.