Take my free crash course on copywriting to learn practical strategies and theory in 30 minutes or less.
Lesson 1 - What is Copywriting?
A definition of copywriting to set the stage of the course. This is important if you’re brand new to copywriting.
Lesson 2 - Copy vs Content
Learn the difference between content and copy so you better understand client deliverables and organize your marketing.
Lesson 3 - Needed Skills
The skills that you need to sharpen to become a talented copywriter and advice for doing so.
Lesson 4 - Real Examples
Examples of copywriting to understand what it looks like and main takeaways.
Lesson 5 - Deadly Strategies
The best strategies you need to know for writing revenue-generating sales copy in no time.
Copywriting is an extremely lucrative and effective skill for any entrepreneur or freelancer. And, whether you realize it or not, you are already a copywriter. Think about all of the material you write every day from social media posts to text messages and emails. All of these things involve copywriting. Knowing the right strategies helps you increase the conversion rate and performance of any material you write.
You can have the best-designed website, landing page, sales page—whatever—but if the sales copy isn’t up to par, you will hear crickets. The reality is that copywriting is the engine to any great campaign. It’s what persuades readers, educates them, and ultimately pushes them to action.
This course can be easily completed in 30 minutes or less. I made it to quickly give you an overview of what copywriting is and strategies you can begin applying right away. Like all of the courses I offer, this is self-paced and you complete it in a way that’s comfortable for you.
After you enroll in this free copywriting course, you will be registered and forwarded to the course curriculum, inside Teachable (the platform I teach on). You will also be sent a confirmation email and login details.
Everybody. On one hand, freelancers and entrepreneurs can benefit from learning copywriting because it’s a valuable and profitable skill. You can offer it to businesses to generate income and a living online. Marketers and business owners can learn copywriting to improve the return on investment and conversion rate of their campaigns.