How to Build Natural Backlinks
What are natural backlinks?
Natural backlinks, sometimes called organic backlinks, is what the name suggests: backlinks that are created without the webmaster building them. To put it simply, other bloggers and website owners link to your content when they think it’s useful for their audience and adds value. It’s the safest way to build links. You won’t be affected by Google algorithm changes. You don’t take the risk of receiving a manual penalty.
Alright. Now for the fun stuff. I’m going to teach you strategies that will generate your business more natural backlinks. 👌
How to Build Natural LInks
Write Long Form Content
Long-form content ranks higher on Google. Plain and simple. A study by Backlinko analyzing over one million search results discovered that the average #1 result is 1,890 words long. Producing long-form content means your blog post will get more attention. That includes webmasters who are seeking resources to link to and if you are more easily seen, that will increase the amount of natural inks content attracts.
Use stats and data
Great content is data-driven. It uses statistics, science, and psychology to back up claims. Not only does this improve the overall quality of a blog post which makes it more linkable, but the statistics you source are link-worthy as well. 🔗
Make it practical and actionable
One factor that separates average content from great content is utility. This means whether or not it helps the reader achieve a goal, solve their pain point, and answer important questions. One surefire way to do this is to provide step-by-step instructions about whatever you are showing readers.
Use a tool like Canva to create and insert infographics into your blog posts. This will add more depth and information, increasing the likelihood of other bloggers linking to the article to the infographic itself.
Promote it on social media
Share content on social networks with relevant hashtags and calls to action. This will expand your reach and that includes webmasters looking for fresh resources. Additionally, join Facebook and LinkedIn groups to share content as well.
Create a consistent schedule
Decide on a publishing schedule and stick to it in the long term. This will create a compound effect in which you gain more traffic, rankings, and links over time. Use a content calendar to assist you with this.
Conduct experiments and post the results
Everybody loves new information. Create a study or experiment and publish the results as a blog post. Other webmasters will link to this as a valuable resource.