Toronto content strategist
Per project: $2,500-5,000 with a 2-4 week delivery time.
Putting together an effective content marketing strategy from beginning to end is difficult. There are dozens of components that need to be considered and optimized to ensure that they drive performance.
Seeing as content marketing can take a long time to have an ROI, you need a thorough plan before you begin or you may waste months to years of time.
This is why I offer Toronto content strategy consulting where I provide you deliverables covering:
- A content marketing plan for creating, distributing, repurposing, and measuring campaigns along with KPIs based on your business.
- A repeatable and templatized on-page SEO strategy to apply to content so that it ranks highly in Google and drives organic traffic.
- Research on your target audience and competitors to find content opportunities, trends, and problems.
- Topics and keywords your business can target to drive performance within campaigns.
- Guidelines that you can give to future writers so they produce effective content easily.
You may also be interested in my related Toronto writing services, such as:
Do I need a content strategy?
Producing content on a regular basis is not enough to generate a significant amount of traffic, leads, and revenue. Every channel, topic, keyword, and detail has to be strategically chosen or your efforts will not pay off. Seeing as content marketing can take long periods to show results, you don’t want to put in effort only to find out later it was wasted.
Any company serious about content marketing needs a thorough content strategy they can follow and execute on a daily basis because of this. It can and should also be shared with your team so everyone is on the same page.
My content strategy consulting will help set your business for success in the long term by avoiding common mistakes and creating the correct trajectory from day one.
You will avoid a lot of the errors businesses take months to years to learn before finally crafting a perfect content strategy. This also means you will have less headaches and more money in your pocket versus wasting budget on content that didn’t work.
How does content benefit a business?
Every business, regardless of industry, can benefit greatly from content marketing. It has been proven that content builds trust, drives organic traffic, turns your brand into an authority, among other heaps of benefits.
Furthermore, who doesn’t want leads coming to them naturally without PPC or cold calling? Producing high quality and relevant content attracts the right audience to your website who then convert in paying customers. It’s a dream come true.
How does the process work?
Simple. Begin by reaching out to me via the button below to tell me a bit about your business and goals. We will schedule a discovery call where I will get to know about your company, buyer persona, budget, and other important information.
If you’re sold on receiving content strategy consulting, I will send you a quick agreement to sign before I start creating the deliverables.