Twitter is an effective channel to increase reach and nurture relationships with followers. In fact, there are over 330 million active Twitter users every month. There are some challenges with…
Dan Kennedy is the duke of direct response. 👑 He knows exactly how to deliver marketing messages that get people to take action. His inspiring, compelling, and clear copy is…
The global pandemic has moved millions of people. 🌎 In fact, there are 40 million people out of work in the United States alone. That means 1 out of 3…
72% of marketers agree that content marketing increases leads and engagement. It’s no secret that producing high quality and actionable content is an incredible strategy for scaling companies. However, that’s…
Oh, the marketing funnel. It’s so important yet so underrated at the same time. I can’t tell you how many times I’ve had content writing clients come to me and…
How do you know whether or not your copywriting is moving the needle? With a little something called key performance indicators. They are quantifiable metrics that determine if the sales…
Did you know that Gary Halbert, one of the world’s best copywriters, was sentenced to prison in the 1980s for tax fraud? Yep. He served his sentence in the Boron…
What if I told you there was a way to earn a 440% on your marketing budget? All while completely automated? There is. And, it’s called email marketing. It’s a…
How do you get started freelancing? How do you find high paying clients? These are a couple of the questions you're probably asking yourself. After all, launching a freelance writing…
How do you know what sales copy will look like when it’s published? How do you know whether it will look like the Mona Lisa or a first grader’s finger…